Google+ Will Shut Down in April 2019 Back in the fall, Google announced the end of their social media venture, Google+. They had originally stated that it would shut down in August 2019, however, [...]
Why Personalization Matters in Marketing Back in the day, personalization was when the salesclerks at your favorite store would greet you by your name. Do you remember how that made you feel? It [...]
How Can Digital Marketing Help You Improve Customer Retention? Sometimes, when we think of success we think of more customers and more sales, and sure, when you are starting out attracting more [...]
Social media took a hit last year, thanks to the Cambridge Analytica scandal centered on Facebook’s security and transparency, along with other privacy and security incidents that users [...]
If you Googled your business’ name right now, what would you find? Elements of an Effective Online Presence The term ‘online presence’ has evolved in its meaning over the years. [...]
Mistakes to Avoid with Your Business Blog Online presence is crucial for any business. If your business is not online, it might as well not exist, because, in today’s digital world, people [...]
When speaking about social networks, we can’t leave Twitter behind. After programmer Jack Dorsey twitted for the very first time: “Just setting my twttr,” back in 2006, Dorsey and his co-workers [...]
Relevant Trends for SEO in 2019 SEO is an ever-changing matter. What remains is its relevance. If you want your business to reach your target audience, you need good SEO —whatever that may mean. [...]
What You Need to Give Your Digital Marketing Services a Boost in 2019 Digital marketing helps businesses grow and drive traffic to their website. It allows businesses to target specific [...]
5 Things You Need to Know About Gutenberg Back in August, we started hearing about WordPress’ new editor project, called Gutenberg. The core WordPress teams were working on this, and the [...]
New Take on How Google Measures Page Speed As you know, Google is always working on improvements and last July, they rolled out an update related to mobile site speed. Not only are they now [...]
Facebook needs no special introduction. As a social network, it is the most powerful platform for personal and professional use in the world, growing steadily for over a decade. More precisely, [...]
How Can Social Media Content Help You Boost Conversions? Every year, more and more people join social media. That is a relevant fact for marketers. If you’re trying to promote your [...]
Stories of Gratitude Behind a Great Social Project in Denver If you know what we stand for at Impressions Agency, you know believe in the importance of giving back to those who need us most. We [...]
What is Social Selling? In the modern world, social media is not just a platform to keep in touch with old friends. Consumers today use social media to make buying decisions. They research [...]