This sales funnel should include; Having a product or service that people want, understanding who your customer is, what the lifetime value of that customer is, how long it takes to convert a new lead (someone interested in your product or service) into a new customer, and what you are willing to spend to acquire this new customer. If you have a good understanding of these items, and are confident in your product, then PPC can be an excellent marketing strategy for you.
At Impressions, we combine the talent of our content writers, our web designers, and our paid advertising specialists to understand and build your sales funnel. We then create a highly customized, and data driven approach, to paid advertising for your business.