The world of content writing can be confusing when you’re starting out. There’s a lot to learn and a lot of info available – so much so that it can be hard to know where to begin.
Content Writing Tips For Beginners
The Internet is quite an awesome invention, but take a second and imagine the Web without content. It’s pretty worthless. The Internet was created to share information anytime, anywhere. The tricky part is to fill the World Wide Web with content that’s interesting enough to keep people coming back for more. As content writers, that is our goal.
As a beginner content writer, surely, you’re eager to learn all about content writing. We have four basic tips for you, but let’s start from the top, shall we?
What is Content Writing?
Content writing refers to a type of online writing which is related to Web marketing campaigns. In other words, content writing is the creation of the text that will appear on websites.
Avoid Stuffing Keywords
Fact: SEO is important. Also a fact: stuffing keywords into your copy is nothing short of annoying for your readers, and it doesn’t rank well on search engines.
Don’t Leave Your Source Unrecognized
There’s nothing wrong with citing your sources. It’s actually good Internet etiquette to do so; just make sure to hyperlink back to the original site.
Keep Links Relevant
All pages on your site should link to other pages within the site. In addition to boosting your rankings, it will keep users navigating your site for longer.
Most writers will keep this in mind when creating Web content, but what they’ll often forget to do is revisit older posts and pages to update them with new links. Set a Google Calendar alert for yourself so you’ll remember to do this once a month.
Up Your SEO Game
Remember to place a target keyword in H2 and H3 headers, the meta description, and even the alt tags of your images.
At Impressions Agency, we love to generate valuable, quality content for our clients. Our team of content writers are prepared to do just that! If you’re interested in a great content strategy to give value to your website, that’s what we‘re here for. Give us a call.