Ranking on Google Organically
Long gone are the days when people would look for the businesses they needed in the yellow pages. These days everything happens online, including that. When a potential customer requires a company that offers the type of products and services you offer, they are likely to type in what they’re looking for in a search engine.
Google is the most powerful and most popular search engine in the world, so being on the first page of their organic search results is a big deal, and it all comes down to optimizing your content. Here are three optimization factors you should consider if you want to show up Google organically.
Length and Quality of Page Content
The kind of information you display on your website matters. It should be relevant and useful to your customers and visitors, and it should also be unique content. The number of words per page can vary. Still, the most important things are the quality of your content and whether each page is long enough for people to consider useful and interesting, hanging around longer.
Inbound Links
Having other sites point to yours is essential, but if you can get big websites to link to yours and stay there for longer, that’s a win.
Domain Name Authority
The amount of time you’ve owned your domain name works in your favor. Having your keywords in your domain name is also positive.
Page Speed
Responsive websites designed to work on a variety of screen sizes and resolutions. How long your site takes to fully load is an essential factor to consider.
Everything affects SEO! Google wants to make sure your site is relevant enough to your audience before they put you on the first page.
